SUCCESS STORY: Les Sports Sac
Rejuvenating Businesses with Legacy
Our strategy
By increasing customer engagement and thoroughly implementing testing strategies, we were able to gather data on what their audience perceived as authentic, thus enriching overall content and increasing revenue.
We helped supercharge their email marketing strategy through targeting the right audience, and providing compelling reasons for customers to engage, so they’ll truly want to.Overview
LeSportsSac, an American handbag, luggage, and travel accessories company, collaborated with Strategy Maven Agency after struggling with establishing email testing guidelines.
Creating an Authentic Customer Experiences Breeds a Rise in Metrics!
While focusing on customer engagement, including open and click rates, we were simultaneously focusing on value creation. This automatically led to customer loyalty, sales growth, and revenue extraction.
Email revenue increased by $30K while sending 44% less emails. 
Email open rates increased by 8.47% year over year.